Structured Practice Architecture
I built an intuitive content model that clearly organises the chambers’ broad legal services:
- Commercial Litigation & Dispute Resolution
- International Arbitration & ADR
- Shipping & Maritime Law
- Public International Law
- Sectors including Banking, Insurance, Energy and Technology
- Barristers, Arbitrators and Mediators Directories
Each section offers descriptive overviews, expert profiles, and links to relevant insights, ensuring users can navigate complex offerings effortlessly.
Professional & Modern Design
My design reflects Twenty Essex’s prestige and commercial sophistication:
- A refined visual identity aligned with the chambers’ brand values.
- Clear typography and expert hierarchy to guide users to services, team profiles, and resources.
- A responsive, modern layout optimised for accessibility across desktop and mobile.
Enhanced Frontend Functionality
Key features improve user experience and engagement:
- Barrister Directory: Searchable profiles with detailed expertise, contact options, and languages spoken.
- Markets & Sectors Pages: Highlights the chambers’ reach in regions such as Africa, the Americas, Asia Pacific and the Middle East.
- Insights & Cases: A structured library of news, reported cases, and legal commentary to demonstrate thought leadership.
- Contact & Enquiries: Prominent forms and practice management contact details for prompt client engagement.
Backend CMS Enhancements
I equipped the WordPress backend with tools that enable the chambers team to:
- Publish news, case summaries and publications independently,
- Manage barrister profiles with ease,
- Create and update practice area content without developer support,
- Schedule updates and curate insights for ongoing engagement.
- Custom fields and reusable templates ensure consistency and efficiency across the site.
Performance & SEO Foundations
- Built with search-friendly, semantic markup to support visibility in legal and commercial search queries.
- Optimised asset loading and template performance for fast page speeds.
- Implemented structured data where appropriate to support rich results and directory listings.